Perfectionism Paralysis

My name is Bre, and I am a perfectionist.

I haven’t been getting personal on this blog for a few years now. The older I get, the harder it is for me to be vulnerable.

In the hopes of healing, let me tell you a story…

At the beginning of this year, I made the decision to really go for it with this whole blogging thing. I’ve had the blog off and on for almost 9 years now and it’s still a huge passion of mine. Why not make a living off it?

So I did what “they” all say to do. I made an email opt in for one of my most popular posts and created a paid product around it. I spent WEEKS researching, writing, editing, re-editing, writing some more, turning it into an ebook, deciding a course would be better and reformatting it for that, it went on and on.

2 months later, I launched the course. And heard crickets.

The thing is, the post that I built this product off of was a completely different topic than why I started blogging in the first place. It wasn’t a topic I was super passionate about. It felt weird. It felt wrong.

And now I had a fractured audience.

So I doubled down and did some soul searching so that I could stop wasting valuable time on topics that I could never sustain. I wrote off all of the time and energy I had poured into this failed product launch and set off to redefine my “why”.

With the help of an invaluable support group that I invested in well before the failed product launch (who would have told me I was going the wrong way if I had listened), I finally got some clarity on who I am writing for. Where I want to take this blog. What I’ve always been passionate about.

Basically what everyone around me has been telling me all along, I’ve just been too stubborn to listen.

And then I froze.

I have more content ideas in my bank than ever before, I have more clarity on who my people are that I want to reach than ever before, I have more passion behind my message than ever before, so why have I resisted taking action?

I’ve been a perfectionist my entire life. Why do something if you’re not going to do it 100% right? My perfectionism has me paralyzed.

SO… where am I going with this?

I’m sharing my failure in the hopes that my vulnerability will inspire you to take it easier on yourself. Stop beating yourself up like I have been.

I’m sharing this so that you can understand why the heck my content has felt all over the place and sporadic. I promise that will get better.

And most of all I’m sharing this to start the healing process of getting over my perfectionism paralysis. You can’t tame it if you don’t name it.

My name is Bre, and I am a RECOVERING perfectionist.

I hope you stick around.